Fashion Modeling Health Data Collection Statistics

An investigation into the global land of the female person model industry triggered an assay of 9,687 female person model profiles and i,101 modeling agencies. The search for evidence revealed that 74% of models are underweight and that the industry is largely misrepresented. Information technology showed the importance for a larger proportion of slim-size models in big agencies to gain a college fiscal credit scoring. It could expose evidence that those younger female models in the information are at higher take a chance to be severely underweight and thus take a chance to develop weight-related health problems, more than their older counterparts. An analysis of modeling agency-businesses uncovered which of those are the biggest industry pollutants of employing most underweight young models. For the fun of information technology, the data was used to estimate the world's most attractive fashion model land population, via an academic approach (hint - a place men might shout: "Bonza, mate, she'due south a ripper").

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Image: Media.tumblr.com

Only who has what it takes - that is, a very particular trunk image - volition have the opportunity to become a mode model. Requirements are tough. At least that'due south what I'd assumed when I started researching this story. Modeling blog posts, such as this one, authored by Jonah Levi Taylor don't hibernate the fact that women ought to meet those tough trunk requirements before even playing with the thought of going into modeling.

"Mom, Google says I'm not tall enough & my waist would exist too big for fashion modeling"

Simply do those numbers add up? How accurately are those measurement assumptions being met past professional models? Of grade, there are different categories. From the racket in the fashion media, I assumed that the largest function is represented past high fashion modeling, catalog modeling, past lingerie and bikini modeling. I was proven wrong. Information technology triggered a data-driven investigation into the female person manner globe.

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To my great surprise, it uncovered much more than I initially had hoped for. My deep-swoop into the data from Fashionmodeldirectory.com (FMD) - a website that hosts female modeling information, their agencies, body measurements and personal data - tells an invaluable story of the current state of the global adult female person modeling industry. Let me accept you on a journey.

About fourscore% of female professional models are only forgotten

Merely nigh 22%, or 2,126 models from a total of 9,696 female person models could comply with a style blogger's seemingly arbitrary rules for body measurements (including all variations of measurements for high-mode, itemize modeling, lingerie and bikini modeling). If you are either, a young lady or adult woman, playing with the idea of going into modeling, information technology is advisable NOT to heed to Jonah Levi Taylor's suggestions for cutting-off points, or alike. Those restrictions exclude the majority of the modeling market.

In a post on modelingwisdom.com, next to other unimpressive posts that carry headlines such as "How to get your Baby into Modeling" or "Why Can't Models Be Curt?", the blogger claims that high-style models (or haute couture models) must be between 5'9″- 6″ alpine, must accept a bosom of betwixt 32″-36″, a waist between 22″-26″, and hips of between 33″-35″. If tested on up-to-date data for female FMD modeling profiles (status: November 2016), we acquire that only about 14% of professional and successful models could comply with those "proficient rules".

alt text Chart: But about 14% of models could comply with blogger's claims on model's trunk measurement requirements on high couture fashion, source: FMD

Of grade - quite reasonably - one can argue that the model industry does not merely consist of loftier fashion models. If we include catalogue models as well, considering Taylor'south recommended superlative measurements of between 5'eight″ and 5'eleven", a bosom of 32″-35″, hips of 33″-35″, and waist of 22″-26″ (slightly less restrictive compared to high manner models), only about 20% of professional models pass.

There are other areas. For Lingerie and bikini models, it's a like story. Simply about 22% of models meet those standards of lingerie modeling. It needs a height five'7″-6′, bust 32″-35″, waist 22″-26″, and hips 33″-35″. Nosotros are recommended to add a bit more space onto model'south bosom, when hunting for bikini models. A reason is not given. For this, we add some other 1-2 inches. For those cut-offs, nosotros just tin grasp 5-16%.

If we considered the abover all-together - this is, all possible variations from the modeling types from in a higher place - there is only about 22% that makes up the developed female mode market, listed on FMD. The writer hereby suggests that nigh lxxx% are defended to the rest, including fields like fitness modeling, glamor, and plus-size modeling that do non require such specific measurements. Can you smell the ignorance?

Like cut-off claims have been fabricated. Similar results were establish on those claims (for instance from modelmanagement.com). Information technology includes plus size modeling and reports a minimum meridian of 172cm, while the data shows a smaller height is well possible. Taylor's blog post or those claims by Modelmanagement.com conduct serious weight for those young girls, searching for advice online. They announced on the first page of search engines, and misrepresent how diverse the manufacture really is. For my own online search, both appear to be the elevation two sources found when searching for "What measurements practice i demand to be a model" on Google.

It is safe to say that those claims tin't be taken seriously if 8 out of 10 models are beingness ignored. Today's modeling industry with the rise of the web seeks a much wider variaty of models. Whether thin, pocket-size, tall, blackness or white, the concept of variety is in vogue, more than e'er. Today's diverse need is in, and those trunk restrictions should't actually be of any reliable reference anymore.

Does the model industry need a new way to command for model's health?

Let's talk most wellness. Information technology has now been almost ane year since the French government decided to pass legislation that makes fashion models provide a medical note to prove that they are salubrious. It is similar to what other countries take already implemented - such equally Italia, Kingdom of spain and Israel. French legislators reasoned the modify with loftier numbers of eating disorders and cases of anorexia. Anorexia affects between 30,000 – 40,000 people in France, xc% of whom are women (stats from 2008). It seems I'm in the right spot to dig deeper into the information.

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The recent Victoria's Surreptitious Show 2016 in Paris in December came in existent handy, and offered an opportunity to review on those legislative changes since its introduction. And then far, nothing seems to take changed much. Victoria's Secret (VS) could spark some hope for healthier looking models, on their own. The company belongs to a grouping of global and influential organizations, that is in the unique position to assistance change the perception, and to show what adept looking, healthy and fit fashion models could look like.

The visitor's oversight on model'southward wellness and fitness impressed many. The retail giant and its models worked on their fitness and wellness branding together, over the final years. The effort seemed to have paid off. Victoria'south Hole-and-corner's attitude on contracting good for you and fit models seem to carry real weight, and VS influence is undeniable. 6.65 million people watched the show on TV this year - an increase from last twelvemonth'south six.sixty meg.

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Rosie Nelson, a model herself, who started petitioning the UK Regime to innovate legislation to end the use of models who are unhealthily thin, pushes for the introduction of health checks. Equally far every bit she is aware, those legislations in France oasis't been put into full action withal. She did a catwalk testify at Paris Fashion Week in September and encountered girls who she would consider underweight and non at the elevation of their concrete wellness. In that location was no mention of health certificates or physical wellness medical notes whilst she was there, she says. In her stance, it is definitely ane strong fashion frontwards for the industry, if it is managed and controlled in a responsible fashion.

Clean figures on underweight

Despite leaving off a directly judgement of who is unhealthy and who isn't, by classifying underweight using waist and model'due south height, 74% of models or 7,186 women, would fall in a critical range of a waist-peak ratio below 0.35.

This can be classified equally a land of underweight, but one single clear and strong guide couldn't be constitute (Information technology makes sense since everyone has a slightly dissimilar torso shape. We volition use the waist-height measure out anyway since it's the best we have as an underweight indication from the FMD data. 0.35 shall hereby serve us equally cut-off guide value). The waist-height ratio is a measurement of the waist circumference divided by meridian (both in cm).

alt text Nautical chart: 74% of models in the sample have a lower waist-height ratio than 0.35, classifiable equally underweight. source: FMD

Health professionals study that for women who are severely underweight the gamble is college to endure from amenorrhea (absenteeism of menses), infertility and possible complications during pregnancy. It tin can also crusade anemia and hair loss. Being underweight is an established risk factor for developing osteoporosis, fifty-fifty for young people. One typical measure is the BMI (the underweight definition ordinarily refers to people with a body mass alphabetize (BMI) of nether 18.v or a weight 15% to xx% below that normal for their age and elevation grouping). A person may exist underweight due to genetics, metabolism, drug employ, lack of food, or illness - or, in some cases, due to body shape requirements ready out past their modeling job.

Female Russian fashion models stood out with the lowest reliable average waist-summit ratio, a victory which I could imagine no land would fancy wining. On boilerplate, those women were lying significantly below the 0.35 cut-off point. British (English language) models made information technology closest to this mark.

alt text Nautical chart: Distribution waist-height per country, source: FMD

It is by and large assumed that the boilerplate waist-pinnacle value amongst haute couture models is lower (lumpen designers think that their apparel look amend on skinny models).

Let's have a look at those models, exclusively. A second density nautical chart has been drawn up ('thank you' to Taylor suggestions).

Now, Chinese women models have the lowest waist-top ratio while the Swedish are most pocket-sized, coming closest to 0.35. Models from Czechia, Lithuania, and Brazil reveal an interesting multimodal density distribution, indicated by two or more than of those funny humps.

Mexican, Canadian and Spanish models take such multinomial behavior likewise, but with more than two humps.

alt text Chart: Distribution waist-meridian of high couture models, per country, source: FMD

Current model squat by Victoria's Surreptitious

Above, I named Victoria'due south Secret equally possible instigator and trendsetter for more fit looking, more healthy models. Nosotros tin can see the electric current "Angel squad" represented in the scatterplot, comparing their waist and height to the rest of the manufacture.

alt text Chart: Current squat of Victoria'southward Secret models, and their waist-summit measurements, source: FMD

Josephine Skriver with a waist-height ratio of 0.31 is furthest abroad from the 0.35 waist-height ratio marking, making her the "thinnest" among the group. Martha Hunt with a ratio of 0.36 is closest to it, and didn't even classify equally underweight, which is applaudable. Needless to say, anybody has a different body shape, however, all of those models have a somewhat healthy line.

This is considering health and fettle of their models is top-priority, and VS is well in control of. Although, the data suggests that the average waist-height ratio of this year's' Victoria's Hush-hush Affections squad touches slightly below the 0.35 mark, there are several significant differences, argues Iva Mirbach, Editor-In-Chief at FMD: "The workout and shaping plan past Victoria'south Cloak-and-dagger could serve well as a perfect standard for the industry. Models are also forced to have a healthy nutrition".

Contracts Victoria's Cloak-and-dagger models sign are - funnily enough - secret. Even so, the general assumption is that models are required to shape-upwards their body for a "healthy and muscular" figure, says Mirbach. (Angels should be 5ft 9in with a 24inch waist and no more than 18 percent of body fat). The preparation has consequences. Those requirements make those models drop significantly under the regular body mass alphabetize, but models have a higher proportion of muscle mass, something that is usually a good indicator for a salubrious person.

Daniel Elliott, a specialist nurse at the department of feeding at the Great Ormond Street Children'due south infirmary in London says that low muscle mass is one of several important indicators to tell apart anorexia from good for you, thin bodylines (more sport and fitness would also increases the level of appetite, more than naturally, he tells me on the phone).

alt text Image: Salubrious Victoria's Secret image via FitazFK

VS model's muscular and healthy trunk shape is increasingly sought subsequently by various big sports and fettle brands. One example is wearable technology that includes products such equally fitness watches, that are increasingly being marketed and branded under the fitness and health umbrella. More than need of those sporty models could follow for mainstream fashion brands likewise, and reduce the risk that anorexic models will remain undetected and without help. Despite the opportunities, the reverse seems to be happening for male modeling at the moment, where less muscular body shapes are condign higher in demand.

Measuring attractiveness

To get a feeling of how "attractive" models are within the FMD data, I conducted a little experiment, that was guided by results from a scientific study by Streeter and McBurney from the section of Psychology, at the University of Pittsburgh.

The researchers tested the perception of attractiveness of women, perceived by men. Hereby, the waist–hip ratio played an important role.

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The study could confirm that waist–hip ratio (WHR) in women can be used as a suitable indicator for men in the sample group to judge attractiveness co-ordinate to signals of health, youth, and fertility in potential mates. An evolutionary model could then predict that humans should prefer those honest signals.

The interesting flake is that an "optimum value" was determined. 0.7 waist-hip ratio was most preferred (which is in line with results from earlier studies). We can compare this to the FMD information points and go a detailed account on mean-value deviations from 0.7, for waist-hip ratios across model'due south countries of origins.

alt text Nautical chart: Hateful waist-hip ratio values of model'south origins, and difference from optimum waist-hip ratio of 0.7, source: FMD

The deviations from the "optimum" is largest for Belarusians, which has a mean waist-hip value of 0.676 (72 women in the sample). 0.702 is the waist-hip ratio for models from New Zealand, which reached the highest average value (67 women in the sample). Nigh accurately, that is, - according to the result, most "bonny" - are models from Ireland (31 women) and models from Commonwealth of australia (357 women), who practise deviate the to the lowest degree.

Call back those Victoria's Secret models, we discussed earlier? Their boilerplate waist-hip ratio is 0.69. The squat but missed the 0.vii mark by a hair'due south latitude.

If nosotros break it downwards and compare the well-nigh represented countries in terms of their density distributions within the FMD sample, we learn that Slovakians are much much further away from the optimum than models from Australia (which almost perfectly hit the 0.7), Canada, America, Britain. All of those four western countries lean towards the correct of the 0.seven mark. Whether this is a trend that might exist influenced by a more diverse modeling sector, I can't tell (but do leave a annotate if you retrieve you know more).

alt text blue line = country'south mean waist-hip ratio, red line = waist-hip ratio of 0.7 Chart: Density distributions of mean waist-hip ratio values of model's origins, source: FMD

If we perform a like chore for high-fashion models, Russian women are furthest away from the sugariness spot of 0.7 waist-to-hip ratio.

alt text blue line = state's mean waist-hip ratio, crimson line = waist-hip ratio of 0.7 Nautical chart: Density distributions of hateful waist-hip ratio values of high fashion model'southward origins, source: FMD

Age

Eating disorders tin can be an intense problem for teenagers and people in their early twenties. Recently, we could witness some - nevertheless scattered - responses from the industry. For instance, there was Anna Wintour - British-American journalist and editor-in-chief of Vogue since 1988 - who made it a dominion to never photograph girls under 16 years old or with a known eating disorder. This is applaudable. Data on hospitalizations caused past eating disorders fit into the moving-picture show. It can justify Anna'southward take on information technology, and exposes the indsutry's own illness. A high proportion of underweight models is establish among younger models.

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For around every third model in the FMD data, an age could be calculated. Although, the FMD data presented mainly profiles on adult models (18+), the highest proportions for models with a depression waist-tiptop ratio - < 0.33 or < 0.32 - was found for 18 to 22. This is in line with the chart on hospitalizations caused by eating disorders, above.

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Chart: Age groups and proportions of models with a waist-elevation ratio smaller than 0.32 and 0.33, classified hither as severely underweight, source: FMD

A golden age for older models?

Loftier fashion models in the FMD data, have a median historic period of 29, which is higher than the median historic period of Victoria's Secret Angels models of 26.5. From the experience of model bureau possessor Katarzyna Sawicka, I was told almost a tendency for a demand of older models.

Sawicka owns Gaga Models, a smaller Polish model agency in Poznań, a city on the Warta River in western Poland. She says that only a few years ago, she wouldn't have agreed to take on girls within the age between 23 or 25. Dorsum then, those were besides onetime.

alt text Image: "The media proclaimed 'outrage' over the immature Israeli on the catwalk—but fashion's obsession with youth is long-indelible", source: thedailybeast.com

It's a adept matter that agencies scout for older women models these days. An approximately 2–4% of the young adult female population are assumed to suffer from total syndrome eating disorders. In the time between 16–twenty years, the onset appears to exist highest.

In addition, the analysis of the measurements from thos historic period-groups revealed that female models of 18 or under had one of the everyman mean value in waist measurements. Yet, those women were amidst the tallest.

The longer agencies can look to lay their cold fingers on those younger models, the meliorate.

alt text Nautical chart: Agencies that hire the youngest, and most underweight models: Ten other model agencies that stood out, who decided to contract comparably young and underweight models are shown and annotated inside the scatterplot. 3.4 representing agencies (FMD data) has each model on boilerplate. So, information technology could exist possible that agencies share accounts. Source: FMD

Sawicka'south agency, Gaga Models, showed up in the data with one of the lowest average scores for both, age of models and waist-pinnacle ratio (chart), but but accounted for a small sample. Other similar agencies include Supermodels Model Management (16 models) or Chantale Nadeau Model Placement (12 models), have a slightly larger sample and could be chosen out for that. Yet, those agencies dont account for the numbers that influence an entire industry.

Allow's take a look at those larger agencies.

Big in size with a loftier proportion of underweight models

One hundred modeling agencies with the largest proportion of wearing apparel size models 0-3 were filtered from the data to compare the ratio of 0-3 size models with the business success rating of those agencies. All of those have at least 100 models or more on the payroll.

The financial scoring accounts for the global market share and influence (a measure provided by the credit and reputation risk rating system, IFDAQ) of modeling agencies. A positive correlation could be institute, and means a relationship might exist of a big proportion of thin models and bureau'south financial scoring.

Sadly, it should be the other ways around. Agencies shouldn't be rewarded for their effort to scout for the skinniest.

alt text Chart: Correlation of overall size and ratio of 0-3 dress size models, source: Credit and Reputation Risk Rating Organization, IFDAQ

When purely looking at the agencies proportion of 0-3 size models, the business of The Society Model Direction agency stands out past far with 66 0-three dress size models out of 109. Information technology accounts for the largest proportion amongst the list of agencies. Storm Models London sticks out as the largest modeling bureau in the data. Information technology has 1,266 models in their books, and wins also the competition for the agency with the largest headcount of 0-3 wearing apparel size female models (of 239). Information technology also enjoys the highest financial rating score of 16.16.

I prominent public figure and his agency made it among those 100 accounts: Future The states. president Donald Trump. The Trump model agency, with 21% (or 41 out of 196) of 0-3 dress size models, made it onto rank 64.

ix types of the Elite Model Direction agency accept been spotted, each responsible for dissimilar city or country location. Elite Model Direction for Milan, Paris and Barcelona were among the pinnacle 10 with the largest proportion of 0-3 dress size models (each with around 45% of thin type models on their payroll). IMG Models, another company that has multiple offices for various city/land locations, accounted for 5 datapoints, whereby ii of them (Milan and Sydney) rank among the pinnacle ten.

alt text Chart: 100 agencies with the largest proportion of 0-3 dress size models and their ratios of such, source: FMD

Of those agencies listed with a clarification of a subsidiary city office (east.g. Elite Model Direction Paris) 14 were based in New York, 11 in Paris and Milan, and 6 in London.

Let's improve

Rosie Nelson wrote in an email to me. She thinks that health should come commencement: "I think that modeling agencies would benefit hugely from focusing more on their model's health rather than their size or measurements. There have been countless times where I take been rejected from a chore just considering my hips were an inch too big. The focus should exist on whether a model is happy and good for you, in their mind and body, rather than the size of their jeans. "

To reduce model'southward own responsibility - and to increase agencies investment in their wellness -, to fight anorexia and eating disorders, allow me make some basic suggestions:

  • Agencies must take more responsibilty
  • A simple wellness check without management and enforcement, similar French republic introduced it, makes little sense. Those legislations need proper oversight.
  • Models shouldn't be told by their agency to lose weight in the outset identify (why is this legal), especially female person model already below their 0.35 waist-height ratio.
  • Legislation and health authorities should accept means to police and able to prosecute those agencies that would violate those rules.
  • At that place should be legal responsibilities by agencies, in example things go wrong. For this, legislators should require to provide a minimum level of support. It simply shouldn't be left to those models alone.
  • Modeling agencies should be required to study on model'due south health, like to their financial reporting, to the government and health authorities. Such data points are invaluable to inquiry, which tin assist to reduce eating disorders and anorexia within the manufacture.

Iva Mirbach from FMD wouldn't want to merits that catwalk models are less healthy per se. The secret is the manner of how VS models stay in shape: "VS models are forced to have a salubrious diet and regular sport to stay in shape every bit this is a part of the contract of Victoria's Hole-and-corner, whereas other non-VS-models can decide by themselves how they reach their goals equally fashion models". Since the group of VS models is also kept intentionally small (currently xiv), better oversight tin can exist provided.

At last, modeling agencies might acquire a great bargain from Victoria's Surreptitious's approach*.

alt text Chart: Victoria'south Secret vs. catwalk models: Catwalk fashion only represents a fraction of the female modeling industry, as nosotros could come across earlier. The distance walked on catwalks by the Victoria'south Surreptitious Angel squat is only a 10th of what catwalk models have on their record. This shows a comparison of a sample of experienced and acme-ranked catwalk models with the current set of VS models (two angels, Behati Prinsloo and Candice Swanepoel, are missing). Both groups, among the tiptop ranked models amid their industry, can be cleanly separated (bluish, red). VS Model's score higher on their fashion media affect than the set of successful catwalk models. Source: FMD

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Image: Past Helmut Newton High & Mighty Shoot, American Vogue, 1995: "Shoes: Pleasure and Pain" at Victoria and Albert Museum, London (2015)

*Despite the fact that VS is clearly non a modeling agency, it's a brand, a retailer.

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